Golf has seen a surge in popularity in recent years, and women are a big part of that growth. More women are joining leagues, traveling for golf trips and spending weekends on the course, proving that the game isn’t just for men. But for far too long, women’s golf gear lagged behind. The options were limited, the styles predictable and often the designs felt like afterthoughts.
Thankfully, that’s changing. Golf brands are finally embracing the idea that women deserve gear that’s as stylish, high-performing and thoughtfully designed as anything else on the market. Whether it’s a sleek new golf bag, a coordinated push cart or even a towel that adds a pop of color to your setup, there’s never been a better time to refresh your gear with something made just for you.
The Rise of Women’s Golf Style
Walk into any golf store today, and you’ll notice a shift. The women’s section isn’t just pink polos and one token cart bag anymore. It’s full of variety, color and creativity. Women’s gear is finally being designed for both performance and personal style.
Brands are moving beyond the stereotypes, introducing designs that are playful, chic and even bold. From soft pastels to fun prints, from modern minimalism to vintage-inspired looks, golf gear for women is beginning to reflect the individuality of the golfers themselves.
It’s not just about looks, either. Comfort, functionality and versatility are key. And one brand leading the way in that balance of form and function is Datrek.
Datrek: Designed with Women in Mind
Datrek has built a reputation for making golf bags that deliver performance without compromising on style, and that’s especially true when it comes to women’s gear.
The DG Lite III
For golfers who prefer a cart, the DG Lite III is a longtime favorite. This bag was made with women at the forefront of its design process. It’s lightweight, has spacious storage pockets and comes in a variety of vibrant color options that let your personality show through. Think lavender checkered, turquoise with playful dots or even powder blue with pineapples for a fun, tropical twist.
Whether you like your golf bag to make a bold statement or prefer something more subtle and polished, there’s a DG Lite III style for you. It’s proof that golf gear can be both functional and fashion-forward.
The Go Lite Hybrid Max
The new Go Lite Hybrid Max is a standout for women who like to mix walking and riding. It’s lightweight, comfortable to carry and built with full-length club dividers to keep everything organized. But what really makes it shine is the look. The new lavender colorway adds a touch of sophistication that feels feminine without being over the top. It’s the perfect blend of soft and strong, made for women who want their gear to reflect their game.
Coordinate All Your Gear
Once you’ve picked your perfect bag, you’ll want gear that complements it. And luckily, we're seeing an excess of options to choose from on the market recently. From colorful push carts, to designed golf balls, towels, headcovers and more, the golf industry is getting more stylish by the minute.
Perfectly Match Your Push Cart
The Bag Boy Nitron Push Cart is a game-changer for convenience, thanks to its automatic open technology that lets you set up in seconds.
And now, it comes in a range of color options designed to coordinate beautifully with women’s bags. Whether you go for a pink, white, ice blue, sand, or green Nitron, you’ll find a look that feels fresh and stylish on the course. Functionally, it’s one of the smoothest carts you’ll ever roll, and visually, it completes the look of your setup.
Devant Caddy Towels: Chic Accessories for Every Round
No golf setup is complete without a towel, and Devant Caddy Towels bring a subtle touch of style to something every golfer needs. With colorways including blush and red, light blue and navy and olive green and blue, these towels pair beautifully with a variety of women's bag designs. They’re not just good-looking, though; Devant towels are known for their softness and performance on the course, keeping your gear clean and ready to go.
Bring the Fun with the Bag Boy Loop Lite
For golfers who love to have a smaller Sunday bag for range and Par 3 days, the Bag Boy Loop Lite Sunday bag in its Retro colorway adds a unique pop of color. The mix of vibrant pink, blue, and green gives off serious throwback energy and is perfect for anyone who likes their golf gear with a splash of fun.
Lightweight and full of character, the Loop Lite shows that style doesn’t have to take a backseat to functionality.
Beyond Pink: A New Era of Women’s Golf Gear
The days of “shrink it and pink it” are finally behind us. While a bright pink golf ball will always have its place in the game (and yes, they’re still a classic), the new wave of women’s golf gear is about choice.
Women golfers deserve designs that speak to their individuality. Whether that means soft pastels, playful prints or clean, modern neutrals. Brands are listening, creating gear that’s not just made for women, but inspired by them.
Final Thoughts
Golf is evolving, and women are driving that change. The game is more inclusive, expressive and stylish than ever before. From Datrek’s beautifully designed bags to Bag Boy’s color-coordinated push carts and Devant’s thoughtfully styled towels, there are more ways than ever to make your setup uniquely yours.
